The World of graziela
Jewelry that reveals your sensual nature.
Graziela is a fine jewelry house with a Brazilian soul and a sculptor’s eye. Founded by designer Graziela Kaufman, the house creates kinetic, hand-finished pieces in 18k gold, built to move the way she moves: alive, unhurried, certain. Every piece begins with a rare gem and ends against warm skin, made to be felt as much as seen.
Graziela's World
SENSUALITY IN MOTION
Most jewelry adorns. Ours delivers a response.
Graziela jewelry doesn’t seek to transform a woman; the brand desires to reveal her. Each piece meets you where you're at, magnifying a sensual nature that's always been yours. Sensuality is not added – it's recognized.
Inspired by the seductive power of nature and the unhurried confidence of Brazil, every curve of gold follows your body in motion. Designed for the woman who has already decided who she is and where she's headed.
OUR FOUNDER & CREATIVE DIRECTOR
GRAZIELA KAUFMAN
Guided by the magic of gems, from the very beginning.
Graziela Kaufman grew up in Brazil, in a family where jewelry was a tradition. As a child, she spent long hours in her grandfather’s atelier, watching an Italian goldsmith’s hands turn raw mineral into light. As a teenager, she traveled the mining towns of Brazil herself, learning stones the way some people learn faces: by spending time with them, one at a time. Her relationships with Brazilian miners now span decades, keeping every stone traceable to the ground it came from.
She earned her diploma from the Gemological Institute of America and founded her house in 2009, building it the way she builds every piece: gem first. She helped pioneer the use of Paraiba tourmaline in fine jewelry, a stone whose color lives somewhere between water and sky, and introduced two previously unseen gems to the market, Midnight Aquamarine and Graziela Tourmaline, both now trademarked to the house.
The most personal piece she owns cost nothing. On a beach in Bahia twenty-five years ago, John, now her husband, gave her a ring carved from a coconut shell and asked her to spend her life with him. It has lived on her hand ever since, and it taught her the thing the whole house is built on: the smallest piece can carry the longest story.
THE PROCESS & SUSTAINIBILITY
ONE STONE AT A TIME
Fine jewelry has long been treated as adornment, a beautiful object added to make a finished woman complete. We no longer tell that story. The woman who wears Graziela is already complete. Her sensuality is already hers. The jewelry exists to magnify it: a catalyst and a companion, a warmth she puts on with her own hands each morning.
Graziela is a fine jewelry house with a Brazilian soul and a sculptor’s eye. Founded by designer Graziela Kaufman, the house creates kinetic, hand-finished pieces in 18k gold, built to move the way she moves: alive, unhurried, certain. Every piece begins with a rare gem and ends against a body in motion, made to be felt as much as seen.
Graziela jewelry doesn’t seek to transform a woman; the brand desires to reveal her. Each piece meets you where you’re at, magnifying a sensual nature that’s always been yours. Sensuality is not added, it’s recognized. Inspired by the seductive power of nature and the unhurried confidence of Brazil, every curve of gold follows your body in motion, designed for the woman who has already decided who she is and where she’s headed.